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How to Improve Member Experience with Data, AI & Member-Centric Approach

Webinar: How to Improve Member Experience with Data, AI & Member-Centric Approach
When: May 27, 2025
Time: 12:00 PM ET | 05:00 PM GMT
Where: Zoom

Artificial intelligence is rapidly changing how associations engage members, deliver services, and operate more efficiently. But where should organizations start, and how can AI create real value without adding complexity?
Join Salesforce and Advanced Communities for a practical webinar exploring how associations can use Salesforce and Agentforce to create more personalized member experiences, automate routine work, and make better use of their data.

Hosted by Cassie Bartelme, Senior Solution Engineer at Salesforce, and Rebekah Raisor, VP of Global Strategic Alliances at Advanced Communities, this session focuses on real-world approaches that membership organizations can apply today.

Register today to reserve your place. If you can’t attend live, you’ll still receive the recording and all post-event resources.

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Speakers:

Rebekah Raisor
Rebekah Raisor
VP of Global Strategic Alliances, Advanced Communities
Cassie Bartelme
Cassie Bartelme
Senior Solution Engineer, Salesforce

Webinar Recording

<p>Watch our insightful webinar where we’ll explore how forward-thinking associations and membership organizations are reimagining operations, engagement, and member experiences with the powerful tools of the Salesforce platform. You’ll see key ways Salesforce empowers modern membership organizations through personalization, scalability, and smarter operations, and how AI and tools like Agentforce can deliver real-time insights, automate personalized outreach, and boost member engagement.</p>

How to Improve Member Experience with Data, AI & Member-Centric Approach

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